“Our most important mission goes beyond just designing and building top tier websites and digital tools. That’s what we do every day. To scale our value proposition, we look to collaborate with other partners with complementary skills. Our main goal is to provide value to our clients any way we are able to, building lasting partnerships in the process.”
The Refinery is a web design, software development and marketing firm, headquartered in Cleveland, Ohio, that specializes in strategically creating digital assets built around the user’s experience, purchase paths and expectations of the target audience. Our team has a vast amount of experience working with companies of all sizes and numerous industries across the United States and even around the globe.
Every project we decide to take on starts with an in-depth Path to Purchase and Customer Analysis. This allows us to obtain the necessary information, insights and data about our client’s customers so we can intuitively design and build a website that connects with those customers on a personal level while giving them the best possible experience. This approach not only allows us to create beautiful, high-functioning websites for our clients, but also gives them a valuable tool that helps them increases core metrics such as product sales, revenue and conversion rates.
One of our specialties here at The Refinery is transforming digital ecommerce catalogs. Years of experience combined with both our research and Path to Purchase Map allows us to make lasting impacts regarding how customers find products, how they purchase products, and how companies can turn those customers into brand loyalists.
In a crowded digital world, it’s now more important than ever to understand who your target market is and how you can connect with them. This is a core belief of our company that is embedded into every project we complete.